Biomerics is a medical device manufacturer located in the International Center just West of the Salt Lake International Airport. Additionally, Biomerics has 7 other locations across the United States. Vision Graphics recently started providing Biomerics with graphic solutions, and their relationship started much differently than the norm.

Ryan Cox, a sales consultant at Vision Graphics, was sitting in his office when his future client walked in the door. He mentioned that Biomerics was building a new facility and was interested in creating a history wall/timeline of their business. Cox proposed a few different materials which would work for the application, as well as which materials would be most cost effective.

The history wall progressed and eventually turned into a technical, and dimensional masterpiece. Located in the lobby of the new Salt Lake City plant, the graphic stood 40 feet long by 9 feet tall. The entire graphic was multilayered and required a detailed application performed by Vision’s installation team. According to Cox, “The history wall is a multi-layered wall, first it has a textile wall covering. It has 5-6 offset acrylic panels with their history printed. There’s a second surface with photographs and all sorts of stuff. There’s also a middle layer of EPVC between those acrylic panels and the wall covering which gives it a little more dimension. The customer loved it!”

As the history wall was completed, the client started to send more ideas to Vision Graphics to bring to life. The next project that ensued was to create gallery wraps for all of their conference rooms. The theme was Utah National Parks, and to name a couple specifically, Capitol Reef and Zion. The graphic designers at Vision were able to create a cut graphic that the customer loved. In one of the conference rooms, the designers took one image and stretched it across five different walls.

Not only was Vision Graphics able to create custom wall coverings throughout the entire facility, but they provided a variety of other graphic services as well. They printed names signs for all employee offices and cubicles, room signs, and even logo stickers for their equipment cranes. Vision’s vast product portfolio proved to be an effective source for all thing’s graphics within the Biomerics facility.

Cox has since connected with his contact at Biomerics and offered this statement. “My contact there has told me a couple times now that he’s going to rely on us pretty much solely for signage needs. Not only locally but for their other locations because of our responsiveness.”

Held at the Sanoma County Fairgrounds in Santa Rosa, California, the Hall of Flowers trade show hosted over 400 vendors from April 30, to May 1. There were five different structures that housed dispensaries, in addition to an outdoor lounge area. Vision Graphics supplied roughly 5,500 square feet in graphics that could be seen inside the dispensaries, outside on temporary walls, as well as on tables and fences.

Vision’s involvement in this job came by way of a smaller print company, DPI, who lacked the larger printing capacity that Vision has. A variety of materials were recommended by the experts at Vision which best suited the needs of the receiving client, Hall of Flowers.

Two of the materials used were Walk and Wall and Photo-Tex, which are both pressure adhesive vinyls, and covered 4,500 square feet. Walk and Wall was used to cover outdoor walls, asphalt, and tabletops due to its opaque complexion and ability to conceal irregularities amongst surfaces. The Photo-Tex isn’t as thick and allows some bleed thru from underlying surfaces, so it was used primarily on interior walls. The remaining 1,000 square feet was composed of 7 oz vinyl and was used to cover masonry walls with graphics.

On the day before the trade show Ryan Cox, a sales consultant for Vision Graphics, received word from his client that a significant number of graphics were going to be scrapped. These graphics were to be installed on temporary walls, but the event coordinator was concerned due to a wind factor. Recalling the situation, Cox stated, “Fortunately, the material that was spec’d is an ideal tradeshow graphic, it sticks to anything, is repositionable, and easily removable.” Due to the versatility of the spec’d material, and Cox’s expertise; he recommended that the remaining graphics be applied directly to the asphalt. The event coordinator loved the idea, and the installation ensued. This recommendation and design created an enhanced environment for attendees and allowed for the use of the graphics that had already been designed and printed.

Throughout the entire installation process, Vision’s team of installers showcased why they are experts in applying large graphics. Not only did they handle the work that they were directly involved in, but they adopted the responsibility of the last-minute graphics which came in through DPI’s shop. From being able to adapt to the unexpected circumstances, to knowing the correct application and anchoring techniques for each graphic; The group of experienced installers elevated the success of the entire trade show.

All in all, the Hall of Flowers trade show was a great success. Cox received feedback from his client at DPI who said, “This turned out great! We loved it.” Additionally, Cox was approached by the event coordinator the day of the trade show where she also offered her praise. Cox recalled their interaction, “She thought we did a tremendous job. The graphics are perfect, the install was great, the on the fly adjustments really put a smile on her face. She was really happy about that.”